The Ether Agency is for passion driven creative entrepreneurs.
The approach is ethereal because I believe marketing is a conversation about what we love and I put the words to that.
I specialize in brand consulting and identity work, social media, email newsletter and advertising production, website design and development, and overall creative direction/marketing management for digital and real life space.
Cat Tyc is a Freelance Writer who also works as a Copywriter and Marketing Consultant/Strategist. Previous Clients include: Friendly City Creative Club, Samosa Shack, Elizabeth Foundation for the Arts, Hudson Roastery, Debt Collective and C2C Art Projects.
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Cat Tyc is a Freelance Writer who also works as a Copywriter and Marketing Consultant/Strategist. Previous Clients include: Friendly City Creative Club, Samosa Shack, Elizabeth Foundation for the Arts, Hudson Roastery, Debt Collective and C2C Art Projects. *
SERVICES
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SERVICES *
Hire me as a contributing writer, and I'll create bylined original content for your brand.
Use me as a ghostwriter for ready-to-go website copy, social media posts, and thought leadership!
Snag some of my time and lean on me as a creative colleague. I am always down for an experiment.
About Cat Tyc
I am a creative multi-hypenate. I have maintained an active writing and art practice for over twenty years while also working in music and small press publishing as a publicist, film / television production with directors like Kelly Reichart and Gus Van Sant and directed music videos and commercials that aired on MTV and LOGO.
I have written copy for commercial pitches and worked in post production for documentaries and reality tv as well as acted as an archival producer for TV One.
I teach writing and literature at the School of Visual Arts in NYC.
I also lead creative writing workshops that utilize the tarot as a divining tool.
I have performed and exhibited my work internationally and have curated and organized events in DIY spaces all over the country as well as institutional spaces that include The Poetry Project. Recess and MOMA PS1.
In addition, I’ve published three chapbooks of prose and have placed poetry in several literary journals.
I’m based in NYC/Hudson, but available to travel for longer consulting engagements.
I write words and make images to help my clients express who they are through mission driven purpose and expression in digital and real time space.
PHILOSOPHY
I believe you are your own best PR machine because you are the only person that can tell the story of you and why you do what you do.
With that said, as a creative entrepreneur myself, I understand that marketing can bring all different kinds of overwhelm.
My approach is to meet you where you are at. Maybe you know you need marketing help but you don’t have the budget for ongoing support. Maybe you love social media but can’t stay on top of a newsletter consistently. Maybe you love doing all the things but your business is scaling and you need to delegate to clear your plate.
Together we make a marketing plan that incorporates media and copy writing to suit your needs so everyone can know the multitudes you hold.
I like to start our collaboration with a consultation call so we can talk through you needs and goals.
For some, this may be enough as I offer outside perspective and approaches to your marketing for an hourly fee.
For others, our call is just the beginning as we map out the beginnings of a marketing strategy based on your budget and also some more long term vision planning.
CLIENT TESTIMONIALS
"Consulting with Cat was so helpful for me and my brand. I felt like I just spewed information at her for an hour and she was able to take what I said and transform it into thought provoking and tangible next steps. She has a wealth of knowledge in marketing and creativity that helped me look at my business with a different lens. I would absolutely recommend any creative person to set up a call with her! You will not be disappointed."
— Kaitlyn Murray, la vie après l'amour
